Research output per year
Research output per year
Research activity per year
A Senior Lecturer and Program Manager with a passion to explore commercial activity and strategic developments in professional sports.
Sport Marketing Communications, Management, Management and Evaluation of Sponsorship, Consumer behaviour, Branding of Sports Properties, Strategic Development of Sport & Sport Organisations, Service Quality in Sport and Leisure, Strategic Collaboration and Relationships, Commitment in Sponsorship Deals, Fan Behaviour in Professional Sport.
Sport Management, MA
Research output: Contribution to journal › Journal Article › peer-review
Research output: Contribution to journal › Editorial
Research output: Contribution to journal › Journal Article › peer-review
Michael Green (Participant)
Activity: Participating in or organising an event types › Participation in conference
Michael Green (Editor)
Activity: Publication peer-review and editorial work types › Editorial activity
Michael Green (Participant)
Activity: Participating in or organising an event types › Participation in conference
Michael Green (Organiser), Tony Ghaye (Participant), Kevin Ball (Participant), Richard Whincup (Participant), Helen Symons (Participant), Jean Williams (Participant), Simon Chadwick (Participant), Dan Parnell (Participant), Paul Widdop (Participant), Jon Whittingham (Participant), Johannes Van Sterkenberg (Participant), Robert Wilson (Participant), Steven Bullough (Participant), Kevin Dixon (Participant), John Nauright (Participant), David Buckwell (Participant), Jacqueline Halliday (Participant), Janet Street (Participant), Stuart English (Participant), Kristjaan Speakman (Participant), Tom Webb (Participant), Jeff McCarthy (Participant), Heidi Edwards (Participant) & Eleanor Drywood (Participant)
Activity: Participating in or organising an event types › Participation in conference
Michael Green (Organiser)
Activity: Participating in or organising an event types › Organising a Conference