To Tweet or not to Tweet? A comparative case study on Social Media use within SME's in the Equine industry

E. Callaghan, Gillian Reindl

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publication6th Alltech-Hartpury Student Conference Proceedings
Pages18
Number of pages1
Publication statusPublished - 4 May 2016
Event6th Alltech-Hartpury Student Conference - Hartpury College, Gloucester, United Kingdom
Duration: 3 May 20163 May 2016

Conference

Conference6th Alltech-Hartpury Student Conference
Abbreviated titleAlltech2016
CountryUnited Kingdom
CityGloucester
Period3/5/163/5/16

Cite this

Callaghan, E., & Reindl, G. (2016). To Tweet or not to Tweet? A comparative case study on Social Media use within SME's in the Equine industry. In 6th Alltech-Hartpury Student Conference Proceedings (pp. 18)